Personal Information
Organization / Workplace
United Kingdom Portugal
Occupation
Brand Strategist at Nossa
Industry
Advertising / Marketing / PR
About
Having the opportunity to study and work in both sides of the industry – client and agency – has given me an holistic vision of the market and a better understanding of how the advertising business works. This has enabled me to likely find different sorts of unnoticed problems and also figure out new insights and effective solutions.
Furthermore, I’m genuinely curious about people’s minds and behaviours and, as a natural trend watcher, I’m always keen to learn more about what happens around me and what, truly, are changing people's lives.
I have always been passionate about communication, but working as a strategic planner at JWT made me to fall in love with strategy and also to
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