Digital strategy lead passionate about helping brands navigate the digital terrain.
Intent on answering hard questions for clients like: How does my brand manifest across web, social and mobile? How do I create killer content and differentiated utility? How do I identify and empower my advocates?
My process starts with deep research on brands, industries and consumers, unearthing the conflueunce that balances a flawless consumer experience with business and marketing objectives. All while positioning proactively against category and competitive threats.
It continues with obsessions for: communicating as effectively as possible; creatively building consensus; breathing life into al...