Highly experienced global marketing business leader. Entrepreneurial business development professional that combines commercial - digital - CRM - IT - media skills to create, drive and implement new business models. Ability to communicate easily with all levels in organisation. Customer obsessed; extensive hands on experience with datadriven & online programs and campaigns to unlock commercial customer potential via customer journey mapping. Loves business challenges and comes up with proven solutions in B2C and B2B. Leading (cross regional) teams and budget owner to drive solutions from strategy towards measurable results.
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