Personal Information
Organization / Workplace
Singapore Singapore
Occupation
Jos Birken is CEO at KatalystM
Industry
Technology / Software / Internet
Website
http://josbirken.blogspot.com
About
Allround marketer and CEO/CMO, with a solid grounding in marketing thanks to Unilever as an alma mater; successful track record and wide experience in digital, mobile, and data-driven marketing; setting up successful companies in China, HK and Southeast Asia; and deep knowledge and widespread network in the marketing services industry and community across all main markets in the Asia-Pacific region.
Pioneer and early mover in marketing technology ("Martech") and cloud computing; founded several companies, all around data driven marketing: Claritas Netherlands (later Acxiom Netherlands); Consodata Korea; TNT Marketing Services (China); and Marketing Science.
Currently running KatalystM, ...
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