Personal Information
Organization / Workplace
Sydney Area, Australia Australia
Occupation
Cloud Video Production Evangelist
Industry
Advertising / Marketing / PR
About
Are you a CMO, Marketing Director or Head Of Online / Digital who is responsible for creating digital media to grow your brand presence via your online assets to generate more sales revenue and business opportunities?
CMO.com compiled some video advertising stats from around the Web. Overall, the findings demonstrate that consumers are receptive to video ads, but there are certain formats that are working best. Here are some interesting stats:
Forty-four percent of U.S. email marketers report increased engagement rates in messages containing video.
Overall, interactive preroll outperforms regular preroll when it comes to lifting brand awareness, message association, and purchase inten...
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