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Cincinnati Area United States

Social Media Director in Corporate Marketing at U.S. Bank

Technology / Software / Internet

I help people in corporate environments put social media to work for the business. Together we create strategy, tactics, and a plan for measuring results. In the process, we tend to break down the traditional silos, which is one of my favorite parts of the job. I believe success in social media is built on strong content and a commitment to real-time dialogue, neither of which can happen without collaboration across the enterprise. Also, I'm big on having fun at meetings. They don’t call it “social” for nothing.