Strategic thinker, passionate about performance based marketing, driving consistent results, improving efficiency at scale, and ensuring the success of clients and internal teams.
I love solving problems, planning and executing creative marketing strategies, learning, measuring results, building solutions that scale, and making a difference.
Expertise:
- LinkedIn advertising: Text Ads & Sponsored Updates
- Paid search marketing (pay-per-click (PPC), SEM, SEO)
- Campaign strategy and planning
- Direct response, lead generation, ROI-driven marketing
- Account management and optimization(s)
- A/B Testing
- Best practices documentation
- Analytics, KPI tracking
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