I am a brand storyteller. I produce original web content for a Toronto-based software designer. My job is to publish web articles that are authentic and thought-provoking. My goal is to build a digital audience. In order to do this, my content must not only be readable, it must be search-engine optimized. Part of my work is to research SEO search terms, looking for sentences that are keyword-rich but still readable.
Current Projects: I am working with Whitecap CEO Robb Carmichael, and graphic designer Thiny Jen to create content for Whitecap's new mobile-responsive website. I also publish a bi-weekly blog series on LinkedIn Pulse that generates several hundreds of views each month.
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