My career is b-to-b marketing. I joined Godfrey in 1990 after learning the business with marketers and agencies.
How did I get here? Perhaps genetic predisposition. My maternal grandfather was a butter and egg route salesperson, my paternal grandfather was in sales including a stint as a 鈥淭in Man鈥�, my dad spent his career in the electronics industry with sales and marketing titles.
In college, I knew I wanted to be in advertising. Not that I was particularly gifted with visual or written expression skills. No, for me it was more about how marketing communications can be employed to contribute to the success of business.
I now spend my days at Godfrey working as our senior strateg...
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