• Develop Intel's strategy for optimization, contextualization and personalization
• Define business requirement in partnership with IT to drive development and integration cycle for existing platforms, and ensures prioritized roadmap of capabilities is in place
• Project manager for prioritization and master-list management of optimization projects (coordinating with business stakeholders on execution of tests, runs regular status and discovery meetings to ensure results are reported and actions taken, drives cadence of ever-growing use cases)
• As a power user of the Adobe platform, create and manage optimization and personalization campaigns within the Adobe Marketing Cloud t...