Shanghai City, China China
Partner & Assistant General Manager at WebInsight, a TimerChina company
Technology / Software / Internet
- 10+ years overall B2B marketing experience
- Business controller to manage P&L
- Event and community marketing for lead-gen
- Brand Professional @ IBM North China region for the overall branding strategies planning & execution
- Project Management @ AC Nielsen, responsible for 2 key account clients' business development; Shanghai TV festival and Olympic 2008 marketing campaign owner
Specialties: - Marketing management in event, advertising, business partnership program
- IT advisory for enterprise application system
- Media & communication research: mass communication and organizational communication
- Market research: mass media and advertising sector