Personal Information
Organization / Workplace
Greater Boston Area United States
Occupation
Connecting people and brand with story. Employer Brand | Marketing | @LaneSutton
Industry
Advertising / Marketing / PR
Website
About
Hi! I'm a marketing and employer brand strategist, speaker, and student. Boston born and raised. What drives me? I'm passionate about building relationships, making marketing lovable, spreading inbound to recruiting, and connecting people with brands through content, strategy, and telling a story. We care to perfect the customer experience, but how about the employee and candidate experience? It all starts there.
Maya Angelou once said "people will forget what you said, people will forget what you did, but people will never forget how you made them feel." That's true brand and experience.
The early story: In my single digit years, I realized business and marketing was my thing. While m...
Contact Details
Tags
social media
lane sutton
twitter
inbound marketing
recruiting
social e conference
generation x
social e conf
megatweetup
facebook
podcamp
megatweetup case study
social footprint
metrics
avrom
the warren group
timing
real estate
personal branding
tools
presence
marketing
monitoring
foursquare
culture
people
@lanesutton
lanesutton
#inbound17
inbound17
inbound2017
employer branding
employment branding
talent branding
talent brand
employment brand
employer brand
recruitment marketing
human resources
recruitment
branding
social business
nemoa
shopping
direct marketing
consumer
internet marketing
See more
- Presentations
- Documents
- Infographics