Personal Information
Organization / Workplace
Greater Boston Area United States
Occupation
IBM WW Demand Generation | Digital Marketing | Strategic Marketer
Industry
Technology / Software / Internet
About
Senior marketing professional with a proven track record for developing successful demand generation and integrated marketing strategies for high technology companies. Skillful at leading cross-functional teams to a common goal, and resourceful in finding ways to stretch limited marketing budgets. Solid reputation for strong work ethic, positive can-do attitude, initiative, and commitment to corporate success. Advanced knowledge of best practices in demand generation, marketing automation and lead nurturing. Possess over 18 years of diverse marketing experience and an MBA.
Specialties: Areas of expertise include demand generation strategy, integrated marketing programs, digital marketing...
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