23 years experience in communications and media planning. Currently the CEO of the Omnicom Media group in East Africa comprising Saracen OMD and Saracen PHD. Started my career at Ogilvy and Mather, moved to McCann Erickson, then founded Universal McCann East and West Africa prior to starting the Saracen media group. I design communications and media strategies across Sub-Saharan Africa.
I have a passion for driving communications and media planning excellence, and I now serve as the Chairman of the Advertising Practitioners Association of Kenya, and Chairman of the oversight committee of the Kenya Audience Research Foundation.
I have a passion for improving media planning across the Eas...
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