1970’s
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The video shows The Clash performing their song "London Calling" in 1979, highlighting the rock music popularity of the 1970s. Limited video technology of the time resulted in simple shots and fade cut editing being used between live performance and singing scenes. Scenes within the video relate to the song's lyrics about London, showing iconic attractions and portraying what the city offered in the 1970s.
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History of Music Videosstephdagg
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This document traces the history and development of music videos from early promotional films in the 1950s-60s to modern videos on platforms like YouTube. It outlines key developments like the first music videos by The Beatles and Bob Dylan, the impact of MTV in the 1980s which helped launch many artists' careers, and how technological advances led to higher production values and global distribution online. Modern videos aim to go viral and drive music sales, with YouTube and controversial videos like Miley Cyrus' "Wrecking Ball" achieving massive early viewership. Over time, music videos have become more sophisticated, integrated with music promotion, and reflective of social trends.History of music videos
History of music videosJackRegan97
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Music videos originated in the 1920s as short films promoting songs, though they developed and changed significantly over time. In the 1950s and 60s, films like A Hard Day's Night helped establish conventions for music videos. The modern music video era began in the late 1970s and 1980s with the advent of new video technologies and the launch of MTV in 1981. Today, music videos are a major promotional format and cultural phenomenon, sometimes appreciated as visual art separate from the music. However, critics argue the corporate music industry over-focuses on visual appeal and sex in videos at the expense of musical quality.Review of a music video
Review of a music videolauraraxten
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The music video for "Kings and Queens" by 30 Seconds to Mars features over 100 people riding bikes through the streets of Los Angeles. It shows the "crank mob" taking over the city while dressed uniquely to show their individual personalities. The video was filmed in various iconic LA locations and uses dramatic shots, like the band performing on a roof silhouetted against the sun. While it uses few props, it incorporates its surroundings effectively. Some consider it more like a short film than a typical music video due to its longer length and cinematic techniques. Overall, it is an entertaining and attention-grabbing video that stands out from conventions through its creative filming in Los Angeles.History of music videos
History of music videosheatherbatemanx
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Music videos began as short films promoting songs in the 1920s. They grew more popular in the 1950s-60s with artists like The Beatles filming musical segments. The genre expanded in the 1970s with the advent of video recording. In 1981, MTV launched and began exclusively playing music videos, driving the popularity and commercialization of the format. Modern music videos now approach the popularity of the songs themselves through digital distribution.The History of Music Magazines
The History of Music Magazinesjodieeb
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Music videos were originally used to promote artists and help audiences connect with them on a visual level beyond just the music. Early examples included films starring artists like Elvis Presley and The Beatles. In the 1960s, the first true music videos emerged to promote songs on television since audiences could now watch artists at home. The 1970s saw the rise of more sophisticated music videos like Queen's "Bohemian Rhapsody" which helped boost singles up the charts and set conventions for the rock genre. In 1981, MTV launched and caused an explosion of music videos which became primarily visually driven and helped artists greatly in promotion.History of music videos
History of music videossamanthamwest
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Music videos did not become an established term until the 1980s. Before then, promotional films and clips were used to promote music. The first considered "music video" was Tony Bennett's "Stranger in Paradise" in 1953. In the 1960s, The Beatles filmed 10 promotional films for their albums. Michael Jackson's "Thriller" video in the 1980s was hugely influential and helped establish the modern music video format. Lady Gaga's "Poker Face" music video was one of the first to reach over 1 billion views on YouTube in 2010, demonstrating the new opportunities online platforms created for music video promotion.A brief history of music videos
A brief history of music videosellis421465
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Music videos began as short films used to promote song sales, with Bessie Smith featuring in one of the earliest in 1929. In the 1950s and 60s, artists in France and elsewhere produced short films to accompany songs on new visual jukeboxes. The development of affordable video recording and editing in the 1980s allowed many pop acts to produce promotional videos independently. Michael Jackson's "Thriller" in 1983 was influential in establishing the music video as a short film art form. MTV's launch in 1981 was pivotal in popularizing the genre and music videos became a central part of music marketing through the decade.1970’s
- 1. 1970’s The Clash – London Calling This clip shows a clear outline of what the 1970’s were about. Rock and Roll was huge with big names such as ‘The Beatles’ ‘Rolling Stones’ and many more. This particular music video uses what we would consider now as simple shot types and editing. The cause of this was due to limited video editing technology and camera technology. Fade cut editing was used a lot in this music video to show comparison between a narrative of them building up performing live and actually singing. Live performance is what the audience was used to in the 70’s and had not seen what we call a narrative structure to majority of music videos now. Scenes within the music do relate to the song such as a frame of the Big Ben and other iconic London tourist attractions. The song could also be perceived to show off what London had to offer in the 1970’s as well.