I combine knowledge of psychology, of marketing and market research with semiotics to link and to integrate information about markets, cultures, customers, brands, products and services to provide clients with thorough situation analysis and actionable insights.
By doing this I can deliver to clients a new, innovative, surprising and different view on their business and then together with clients generate ideas how to utilize these insights for:
- New product development
- Product innovation
- Customer experience improvement
- Successful communication campaign development, and more
Market research, Business development, Consumer insight, Culture insight, User experience design (UX...
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