Design from FAU-USP, with more than 30 years’ experience in branding and design at the head of brand strategy projects for leading companies, having created over 200 brands. 

Author of award-winning projects, recognized most notably by the IF Product Design Excellence Award, POPAI and Estandesign, in addition to being nominated as Professional of the Year, in design, by ABP. 

Chaired the Brazilian Packaging Association (ABRE) design committee for more than 2 years, leading lectures, seminars and business roundtables to present trends and new developments in the packaging design market. 

Founder of Keenwork Design, a multidisciplinary branding and design company that combines creativity...