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Madrid Area, Spain Spain

CEO

Writing / Publishing

I started in media in the early 90's. My entrepreneurial spirit combined with my willingness to help others made me take more responsibility at every crossroad. I enjoyed all the positions I assumed since I always learned a lot and met incredibly interesting people. I believe media should innovate, transform the business model following the user and should stop thinking about products. I believe that top leaders are here to transform what they get and not to keep the status quo. To lead and follow our teams from behind. To understand their reality and help them to assume risks in uncertain times. Because transformation is about all the people in a company. I believe that integrity is th...