Helps to track cultural and technological trends around the world for JWTIntelligence, the trendspotting unit of marketing communications network JWT. Formulate and write many of the department's macro trends, exploring topics ranging from retail to food to mobile technology. Steers and edits content for JWTIntelligence.com and AnxietyIndex.com, and edits all the group's trend reports (including the annual 10 Trends and 100 Things to Watch forecasts). Title change from editor/writer to editorial director in 2014.
鈥� TREND REPORTS include: 10 Mobile Trends for 2014 and Beyond (co-authored; abridged version), 10 Trends for 2014 (executive summary), The State of Men (co-authored; abridged...
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