Marissa serves as the vp of marketing for Appboy, a leading marketing automation platform for mobile that helps brands like Shutterfly, Anthropologie, iHeartRadio, and Samsung manage the customer lifecycle beyond the download to increase engagement, reduce churn, and build effective mobile ROI inside and outside of the app. Marissa is responsible for brand awareness and customer experience via content marketing, communications, events, and product marketing to support on-going business growth and market expansion.
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