Personal Information
Organization / Workplace
Raleigh-Durham, North Carolina Area United States
Occupation
Marketing Strategy, Planning, and Analytics Consultant Yielding Profitable Business Decisions, Plans, and Processes
Industry
Technology / Software / Internet
About
As an investigative, analytical Consultant translating data into actionable intelligence, I improve organizations' decision-making, plans, and processes to ultimately increase their profitability, market share, and share of wallet.
Proficient in identifying business problems, data analysis, and succinct communication of results and recommendations, I bring 4+ years’ experience in marketing and operations from the technology, publishing, and healthcare industries.
Specialties: Segmentation, Targeting, and Positioning; Market Sizing and Analysis; Customer Insights; Predictive Marketing; Demand Generation; Marketing Performance Measurement and Management; Web Analytics; Marketing Strategy.
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