Personal Information
Organization / Workplace
Sydney, Australia Australia
Occupation
Marketing Manager - Sales Programs at Optus
Industry
Advertising / Marketing / PR
About
Matthew is a marketing professional with a Masters of Marketing and ten years of progressive experience within product marketing management, brand development and program/campaign management for a portfolio of top-tier global technology organisations.
Matthew specialises in executing both online and offline marketing activities across the following area's
- Product/category management
- New product development
- Demand generation
- Trade and channel marketing management
- Partner/co-marketing
- Brand advocacy programs
- Product Training
- Path to purchase methodology
- Merchandising and POS strategies
- Market research
- Financial management
Contact Details