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Mexico City Area, Mexico Mexico

Director, Brand & Retail Operations at Grupo Fame

Automotive

•Long term business plan considering lifecicle product •Marketing plan - Forecasting, Pricing & Incentive analysis, Profitability analysis, Advertising & Media strategies •Carflow definition & analysis •Market Representation and Dealer Network Development plan & strategy •Retail Operating principles & process deployment •Retail Facilities & Signage standards deployment •Retail performance tracking & monitoring •Dealers negotiation •Dealers Financial Intervention •Geomarketing studies, •Franchising, mergers and acquisition. •Experience in high volume, nitch, luxury & light commercial vehicles •Retail sales objectives calculation •Fleet customers management Specialties: •Business Unit Man...