�ݺ�ߣ

This was my team's (very enjoyable) masters thesis topic during our MSc Entrepreneurship at Lund University in Sweden. Starting from several concept ideas ranging from wine sealed in a glass, to vacuum sealed individual portion meat multi-packaging to a quit smoking phone app. We landed on this educational wine packaging concept. This was my last agribusiness focussed role before a career change toward the energy sector and renewable energy where I see massive change and opportunity ahead. I led the Speakeasy wine flights project and it took me to London, Burgundy, Dusseldorf and finally a wine importing role in China where, based on some wine education and knowledge I was given the lofty title of Chief Wine Consultant. I liked one Chinese wine import company I met at ProWein in Dusseldorf and shared the idea with them knowing that we could not get IP on the product and that the Chinese don't hesitate when it comes to implementation, and they didnt, by the time I arrived a few months later they were already manufacturing and selling a version of it, which was both a surprise and a pleasure to see. You can see a few amatuer videos of that here; http://tinyurl.com/Speakeasy-wine-flights-China In China I learned that a) the Chinese are relentless, b) I cannot drink that much, and c) while the Brits may scorn the mixing of fine wine with soft drink in China to make it more palatable, the Chinese are similarly bewildered by the idea of mixing milk with tea. Read less