Strategic marketing executive specializing in start-up and SMB marketing demands which touch the full spectrum of business. From net-new business to upsell and renewal tactics, I love marketing across channels to provide a comprehensive approach to generating revenue.
Proficient tactics include, but not limited to: strategic vision and forecasting, branding and messaging, marketing team development, sales/marketing process, CRM (Salesforce) build, lead qualification, lead lifecycle management, demand generation, inbound marketing, outbound marketing (media/ad buys), email marketing and conference/exhibiting.
My ultimate goal as a marketing professional is to create process and strat...