As the E-commerce Marketing Manager I work with creative services and marketing to execute all creative programs on the web via 511tactical.com, multiple micro sites and affiliates.
- Strategy for marketing campaigns for all online channels operated by 5.11
- Oversee implementation of new technology and services
- Manage graphic design services to for web creative needs
- Coordinating with Development to execute marketing programs
- Support Business Leaders in research and development of insights to drive brand awareness
- Merchandising
- Email Marketing Strategy and planning
- Manage third party vendors
- Copywriting and video/photo direction
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