Meltwater Buzz is a social media monitoring, engagement and management software suite designed to help businesses and brands turn social conversations into trusted customer relationships. Meltwater Buzz monitors over 200 million sources and provides businesses with the intelligence they need to understand the volume, flow, sentiment and themes of conversations happening about their brands and their competitors.
Meltwater Buzz’s Engage module then enables direct communications and engagement with existing and new social contacts and provides tools for brands to manage their daily social activities and presence across Twitter and Facebook and measure all the results of their social effort