An accomplished brand marketer and digital strategist with a proven track record of growing my brand’s customer bases, revenue and profit. Visionary and creative in articulating differentiated brand positionings, and developing data-driven ROI-based marketing programs for traditional and digital channels/media. Expert and experienced in leading the execution of engagement/response driving campaigns and programs across all consumer touch points, structuring online/connected user experiences that deliver high conversion rates and cultivating work environments that foster collaboration and superior performance.
Specialties: brand positioning and narrative; consumer learning (leveraging CRM,...