Living at the intersection of business and technology with a strong creative side I'm always interested to explore new territory, define new rules and break old ones. Ambiguity is more exciting than already strict defined boundaries.
Understanding what customers really need, and delivering delightful products and experiences through compelling products and storytelling is what excites me. If it doesn't solve a problem, it has no place. Thinking outside the box is fine, but the inside has to be mastered first.