My "Mini-Handbook" for achieving business financial growth:
Customer engagement is key.
Focus first and foremost on deepening the relationship with your existing customers.
This may be achieved by creating a strong emotional bond to your brand. In turn, loyalty and advocacy is reinforced among existing customers, and ultimately results in cost-effective acquisition of new customers.
In my experience, customer engagement requires an infrastructure for effective communication between the customer and the brand, as well as a well-articulated brand message.
I invite you to contact me for further guidance in creating and implementing your business financial growth.