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sustainability management innovation technology energy analysis strategy efficiency conservation sustainable environmental regulations water mitigation planning watershed ecosystem control public policy human performance materials resources green building well-being land value products services green renewable energy water management metrics eco-labeling six sigma environmentally preferable scrap tires crumb rubber reclaimation pioneer recycling cost risk product systems process sustainabity modeling thesis conclusions project simulation team results recommendation leadership research methodology capstone first-mover analyze global measurement source water pollution pathway air pollution laws toxics; strategy clean renewable alternative life cycle manufacturing disposal usage data