While studying anthropology at the University of Amsterdam, I became particularly interested in the effect of media on society and why some ideas and things became enormously popular and others don鈥檛. Since then I am always looking for patterns that stand out, technological innovations, and consumer trends in order to gain a higher level of understanding of contemporary consumer culture. As brand and campaign strategist at TAPE, I use this while I am figuring out how to maintain the relevance of our client鈥檚 brand or products in these times.
We鈥檝e updated our privacy policy so that we are compliant with changing global privacy regulations and to provide you with insight into the limited ways in which we use your data.
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