Personal Information
Organization / Workplace
Melbourne, Australia Australia
Occupation
Agile & digitally-literate CMO, customer experience, marketing automation & CRM, CMO50 in 2015 & 2016
Industry
Advertising / Marketing / PR
About
A global, commercial marketing executive with a record of delivering for Mercedes-Benz, Ansell and professional services consultancies. Committed to marketing earning the right to define and project the customer experience as the primary driver of competitive advantage. Featured by the magazine CMO Australia in both their 2015 and 2016 rankings of the nation's top 50 marketers.
Strengths:
• Ensuring that the customer experience is the pivotal, profit-generating differentiator
• Conducting customer-first, sales & marketing orchestras
• Creating measurable and sustainable demand management engines
• Generating leads, nurturing customers and influencing recurring revenues
• Blending sales...
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