Personal Information
Organization / Workplace
Copenhagen Area, Capital Region, Denmark Denmark
Occupation
Managing Director at Ogilvy Healthworld
Industry
Advertising / Marketing / PR
Website
http://www.ogilvy.comAbout
Experienced marketeer working with international B2B marketing communication.
The 4 areas of expertise:
B2B Communication:
Global communication strategy and planning. Budgeting, planning and execution of global communication activities for B2B beverage markets.
Have worked on numerous successful product launches including development and sales promoting activities and have created and implemented marketing plans. Currently working with pharma and health related clients, such as: Novo Nordisk, Arla, Lundbeck, Roche and Coloplast. Have conducted numerous workshops with clients, clarifying product positioning, competitor and launch strategy.
Business Development:
Proven track record i...
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