Namrita Sehgal, Director of internet marketing at Taj group

Namrita Sehgal

213 Followers

Award winning digital and business leader with a strong track record of creating next-gen business solutions that are at the intersection of digital, brand and technology which deliver increasing revenues and profitability More than 15 years experience across diverse sectors including online travel, luxury & lifestyle, hospitality, automotive retail, dotcom, technology and business services Ability to bring together diverse teams, and create passion and excitement right from top management through to colleagues and partners to deliver customer winning ideas A regular speaker at digital, travel & hospitality events & conferences and at B-schools and on the advisory board

social media social influence social media marketing collaborate with customers listen first web 20 connect with consumers web 30 community participation mobile marketing tangible personalization digital interface of future smartphones checkbox social marketing digital strategy foursquare social media listening influencing communities gowalla co-creation augmented reality eye for travel location battleground qr codes online reputation management innovation differentiation trust and relevance corporate citizenship hospitality employee engagement transformative engagement co-create value concious capitalism travel creative capitalism social recruiting hotels advertising vs engagement tech is an enabler share of voice social marketing psyche of control advertising vs consumer social to be adopted by entire organisation put customers at centre of marketing social is about dialogue social success monologue is monotonous technology isnt an idea