I work with brands of all shapes, sizes and creeds, with the simple objective of helping them to grow.
I base recommendations on:
- My extensive experience of working with brands (both FMCG and "Service") in multiple categories / geographies
- A thorough and expansive exploration of the evidence and sources of inspiration, both known and unknown
- My fundamental belief that if you're going to do something, you might as well do it to the very best of your (and those around you) capabilities.
Specialties: Innovation strategy; NPD Insight; EPD; NPD; Concept generation & development; Brand visioning; Brand portfol...
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