Consumer Insights is the consumer intelligence team of Experian Marketing Services. We provide actionable insight through consumer behavior and psychographic measurement, data integration and analytical consulting services.
Through our market leading online consumer behavior service, Hitwise®, and our consumer research service, Simmons®, we provide a more vivid and complete understanding of how consumers think and what they do in a multichannel, multicultural world. Linking this intelligence with marketers’ target consumer segments, we create actionable insights resulting in smarter decisions for marketers to confidently design, plan and deliver superior brand experiences that max...
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