Marketing & business strategy expert with proven business judgment, consumer understanding and innovation skills. 12 years working experience across main areas of FMCG management in South-East Asia and Europe. Rooted in solid FMCG Marketing, I bring an unique and valued client understanding to marketing research. Through my broad working experience and intimate knowledge of the Asian context & mindset, I am an excellent sparring partner for clients who want to assume positions of business advantage in Asia. My passion is to turn knowledge into true insights that fuel winning business-, branding- and marketing-, and advertising strategies.
Specialties: Business strategy, strategic marketi...