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Wellington & Wairarapa, New Zealand New Zealand

Recruitment, social media, and employer branding activist. @pauljacobs4real

Human Resources / Recruitment

Helping employers become stars on the social web. Created with the Deloitte NZ team an award winning employer branding and social recruiting strategy. Winner of the 2010 SOCRA award for excellence in social media & recruiting. Finalist in the 2010 TVNZ NZ Marketing Awards. Pioneered a number of initiatives, like point-of-view interactive video with built-in gamification; and live-streaming video / interactive chat on Facebook in a recruitment context - an approach adopted by other employers (eg National Australia Bank, Deloitte Australia, EY Australia/NZ, and Lion Australia). Founder of Jobgram Jobgram is on a crusade to create a totally new experience for jobseekers; to make job adver...