Paul Kwesi Damalie is the cofounder of Loystar, a loyalty solutions provider for the Food & Hospitality , Financial Services and Retail Industries in Africa. He leads Business Development at Loystar, where he is responsible for defining the long-term organizational strategic goals, builds key customer relationships, identifies business opportunities, negotiates and closes business deals and maintains extensive knowledge of current market conditions. Loystar is a product of the prestigious African technology incubator , Meltwater Entrepreneurial School of Technology.As a Fintech industry influencer in Ghana and Africa, Paul is the Chapter Lead of Next Bank Accra.