Pauline van Goethem
699
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Personal Information
Organization / Workplace
London, United Kingdom, Greater London United Kingdom
Occupation
BA CIPD TAP.Mdip ★ Copywriter ★ Author ★ Training Content Specialist
Industry
Writing / Publishing
Website
About
â–¶ Jobs
I am a copywriter and content creator.
â–¶ What does it mean?
I write copy that convince people to do things. Usually things they haven't been that keen to do.... like use the new IT system, or read the new health and safety rules document. The ability to to make people act is the difference between success and a lot less success. Of course, copy doesn't do this alone. All brand work is a team effort and it needs other heads. But it is a very important part.
â–¶ Cake or death
If you get to know the idea and the audience well enough, convincing is not so hard to do. Here are some things most people will want: to save money, to be healthy, to be valued. Here are some things most...
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design
marketing
slide show
slideshare
slide design
end user training
difficult behaviour
meeting
sales pitch
focus group
training
education and training
difficult people
leadership
powerpoint
jesse dee
you suck at powerpoint
power point
empowered presentations
jesse d
martin luther king
jesse desjardin
free images
cc content
creative commons
presentation
pay with a tweet
viral marketing
email
communication
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