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Online Shopping & Offline
Shopping
Content
Introduction
Online Shopping
Online Shopping Model
Offline Shopping
Offline Shopping Model
Which is Doing Better?
Risk & disadvantages of online shopping
Consumer Benefits
Firm Benefits
Online shopping v/s Traditional Shopping
Introduction
Why we choose traditional shopping
rather than online shopping? ..Why youth
mainly focus on Online shopping?..
What is Online Shopping?
Online shopping is the process whereby consumers directly
buy goods or services from a seller in real time, without an
intermediary service , over the internet .
Online sites made shopping one of the easiest tasks possible.
For Eg; ebay.com, flipkart.com.
How Online Model Works?
What is Offline Shopping?
Retail involves sales of goods from single point (malls,
markets, department stores) directly to the consumer in
small quantities for his end use.
People purchase product for fulfill their needs and satisfy
their wants in stores.
For Eg; Reliance mart, big bazaar.
How Offline Model Works?
Which is Doing Better?
The online shopping industry has absolutely exploded, to the
point that there are now many people who will only buy new
products online.
Convenience
Selection
Immediate
Quality
Saving Money
Discounts and offers
How did Online Shopping
come about?
Online shopping emerged with the development of the
internet.
Entrepreneurs saw the potential in online shopping and
sprung at the chance to make virtual storefronts, so that
consumers could shop without leaving their homes.
Risks & Disadvantages of
Online Shopping
Fraud- Do you know the Company?
Security- Is your credit card safe?
Privacy- Is your information being sold?
Shipping- Are you getting the correct product at the
requested time?
Difficulty- Do you know how to shop online?
Consumer Benefits
Convenience
-Geographic
-Store hours
-Ease of transaction
-Quick and efficient shopping process
Information
-Quick location of items
-Easy price/attribute comparisons
Firm Benefits of Online
Reduced overhead
The ability to tell people about your business
Being open for business 24*7
Expanded geographical reach
Online Shopping VS.
Traditional Shopping
Differences
-Cannot try or test product before purchase.
-Minimum human interaction if any.
-Shop anytime online.
-Operating Hours 24*7
Benefits of Offline Shopping
Variety of products
Easy to return the product
One place shopping
Price benefits
Product Physical Touch
Online Shopping VS.
Traditional Shopping
 Similarities
-Advertisement.
-Security.
-Convenience.
Online Shopping VS.
Traditional Shopping
Online Shopper
I want o buy a dress lets checkout online
Easy to find best online stores
Searching online styles
I got a best coupon to shop
Wow, Good discount
Hooray !! I got it
Traditional Shopper
I want to buy handbag lets go out find best store
Time to find best store
Oh I stucked in traffic
I found a shop at least
Salesman says no discount
No home delivery.
Thank You

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Online and offline shopping

  • 2. Content Introduction Online Shopping Online Shopping Model Offline Shopping Offline Shopping Model Which is Doing Better? Risk & disadvantages of online shopping Consumer Benefits Firm Benefits Online shopping v/s Traditional Shopping
  • 3. Introduction Why we choose traditional shopping rather than online shopping? ..Why youth mainly focus on Online shopping?..
  • 4. What is Online Shopping? Online shopping is the process whereby consumers directly buy goods or services from a seller in real time, without an intermediary service , over the internet . Online sites made shopping one of the easiest tasks possible. For Eg; ebay.com, flipkart.com.
  • 6. What is Offline Shopping? Retail involves sales of goods from single point (malls, markets, department stores) directly to the consumer in small quantities for his end use. People purchase product for fulfill their needs and satisfy their wants in stores. For Eg; Reliance mart, big bazaar.
  • 8. Which is Doing Better? The online shopping industry has absolutely exploded, to the point that there are now many people who will only buy new products online. Convenience Selection Immediate Quality Saving Money Discounts and offers
  • 9. How did Online Shopping come about? Online shopping emerged with the development of the internet. Entrepreneurs saw the potential in online shopping and sprung at the chance to make virtual storefronts, so that consumers could shop without leaving their homes.
  • 10. Risks & Disadvantages of Online Shopping Fraud- Do you know the Company? Security- Is your credit card safe? Privacy- Is your information being sold? Shipping- Are you getting the correct product at the requested time? Difficulty- Do you know how to shop online?
  • 11. Consumer Benefits Convenience -Geographic -Store hours -Ease of transaction -Quick and efficient shopping process Information -Quick location of items -Easy price/attribute comparisons
  • 12. Firm Benefits of Online Reduced overhead The ability to tell people about your business Being open for business 24*7 Expanded geographical reach
  • 13. Online Shopping VS. Traditional Shopping Differences -Cannot try or test product before purchase. -Minimum human interaction if any. -Shop anytime online. -Operating Hours 24*7
  • 14. Benefits of Offline Shopping Variety of products Easy to return the product One place shopping Price benefits Product Physical Touch
  • 15. Online Shopping VS. Traditional Shopping Similarities -Advertisement. -Security. -Convenience.
  • 16. Online Shopping VS. Traditional Shopping Online Shopper I want o buy a dress lets checkout online Easy to find best online stores Searching online styles I got a best coupon to shop Wow, Good discount Hooray !! I got it Traditional Shopper I want to buy handbag lets go out find best store Time to find best store Oh I stucked in traffic I found a shop at least Salesman says no discount No home delivery.