Marketing specialist with a focus on B2B conferences and exhibitions in the energy and oil & gas sector. Adept at using a wide range of marketing communications tools (including print, digital media and PR) in order to achieve tactical and business objectives.
Core strengths include planning, organising and implementing regional Direct Marketing campaigns and managing lead generation programmes to support sales activities. Has demonstrated a consistent track record of improving marketing ROI and product performance through prudent budget management and control in addition to possessing strong numerical and analytical skills to analyse campaign results and data.
Excels at copy writing ...
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