Personal Information
Organization / Workplace
Pune Area, India India
Occupation
Sr. Business Analyst at Sokrati || Programmatic Display & Mobile
Industry
Advertising / Marketing / PR
Website
http://loveandlifestyles.com/
About
Pratik is currently a Senior Business Analyst working with Sokrati(A digital marketing firm and a premier Google Adwords Partner in India). Currently working on client accounts on display medium platforms such as Google Sponsored Promotions(GSP) and Programmatic Buying Platforms such as Appnexus and Google Doubleclick Bid Manager.
Has a strong understanding of Demand Side Platforms, mobile DSPs and also setting up Managed Inventory to optimize on Owned Media Ad Inventories.
He has also been working on building strategic tie-ups with affiliate agencies to set up affiliate marketing campaigns.
Pratik has also been working as a freelance content provider leading a team of writers to work...
Contact Details
Users following Pratik Basu