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ROI\marketing is a consulting company specialized in strategic resource allocation for marketing and communication. As a representative of Integration Marketing & Communication, we use the MCA® (Market Contact Audit) measurement platform to establish a consumer-based, quantitative diagnostics. We then turn MCA®-based learnings into integrated communication plans through a rigorous process which aligns our clients’ internal and external stakeholders, such as communication and media agencies. We also provide training in the area of channel planning (Official French certification authority for professional training AFDAS, License# 11 75 46513 75)

Presentations(3)Ìý

OOH in its 360 environment: the MCA® perspective
OOH in its 360 environment: the MCA® perspectiveOOH in its 360 environment: the MCA® perspective
OOH in its 360 environment: the MCA® perspective
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Pilote optimisation sur données MCA®Pilote optimisation sur données MCA®
Pilote optimisation sur données MCA®
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Social media is… social media (in French)Social media is… social media (in French)
Social media is… social media (in French)
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