Senior strategist with over fifteen years of proven expertise in creating, shaping and transforming brands across product categories and consumer segments through incisive, insightful and effective brand and communication strategies. I have extensive experience across a full range of strategic asks - including brand positioning, innovation consulting, brand idea development, communication campaign development and insight mining. Fortunate enough to have lived and worked in three exciting Asian countries - India, Thailand and Singapore, I have collaborated with, managed and led large, diverse multi-cultural, cross disciplinary teams. I have also had the opportunity to do exciting work fo...
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