Marketing executive with a broad of experience in all aspects of web development, Internet and Search Engine technologies and strategies.
Interactive strategy development including: SEO, SEM (PPC & media placements), link building, website usability, copywriting, creative direction and execution. Plus, web analytics, behavioral targeting, usability testing, etc.
• Develop project plans, ensure initiatives are completed on time and within budget
• Develop long-term strategies and direction
• Tracking and Analysis
• Manage budgets, developing pricing strategies
• SEO (search engine optimization), PPC mgmt
• Vendor management