Trying to manage people, lots and lots of people. I don’t prefer the conventional Indian Public Relations policies and practices; precisely I practice to maintain a cozy relation with the media fraternity and my clients. Wannabe a kosher PR.
Well, I started my career as a business journalist and from the professional life I took a decision one day that I should dabble the Public Relation world, where I can manage the people and the media fraternity. Finally I landed up in Public Relations. That is my cup of tea. Many people see Journalism and PR Practitioners as enemies when really they are people who have to learn how to work hand and hand. Ready to take the risk, especially in a place