Director of Marketing at Ecole h么teli猫re de Lausanne
Industry
Advertising / Marketing / PR
About
Senior marketing professional with international product marketing, digital marketing, e-commerce and social media expertise.
Strong business acumen combined with analytical and insights driven methodologies enabled me to lead several business critical projects with measurable impact on market share, brand equity and turnover. Result-oriented and strategic, pragmatic and creative.
Specialties:
Digital marketing strategy, global product management, e-business, user experience, consumer journey, EMEA, technology intelligence, team leadership & coaching, agency relationship, offshore & outsourcing partner management, KPI, analytics, SEM, SEO, eCRM, Online merchandising - eTail programs.
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