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New York United States

founder and national best-selling author

Movies/ Television / Radio

Melanie Notkin is an entrepreneur, author, speaker, marketer and the leading voice of the nearly 50 percent of American women who are childless. Notkin launched SavvyAuntie.com, the first online community for aunts and godmothers, in the summer of 2008 to wide acclaim. The award-winning website includes expert content designed specifically for aunts. Notkin’s book on the subject, SAVVY AUNTIE: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers and All Women Who Love Kids (Morrow, 2011), was a Wall Street Journal best-seller. Notkin discovered and is the national authority on the PANK(R) - Professional Aunt No Kids - market niche. She is also the founder of Auntie's Day(R) an...